In the world of online shopping, prices are often as dynamic as the weather. Anyone who regularly shops on Amazon knows that a product can be cheap today and significantly more expensive tomorrow. This is precisely where Keepa comes in, a powerful tool for price monitoring and product analysis that distinguishes a consistently low price from a short-term bargain.

What is Keepa?

Keepa is a browser-based tool (with extensions for Chrome, Firefox, and others) that documents the historical price development of millions of Amazon products. It shows not only how prices have changed over months or years, but also when a product was available, how its sales rank developed, and whether third-party sellers were involved.

Key Features at a Glance

Price History Charts

Keepa visualizes a product's price development in clear charts. You'll see:

Amazon Price vs. Third-Party Price

Deals for New and Used Items

Flash Deals and Price Fluctuations

Sales Rank Tracking

Price Alerts

You can set a target price for each product. As soon as this is reached, Keepa will notify you via email or push notification. Ideal for bargain hunters!

Product Availability

Keepa shows whether an item is currently available, whether Amazon itself is selling it, or whether only third-party sellers are listed – including shipping options and stock status.

Product Tracking Across Borders

Keepa supports all major Amazon marketplaces worldwide (e.g., .de, .co.uk, .com, .fr, .it, .jp). You can compare and analyze products across borders.

Conclusion

Keepa is a comprehensive and powerful tool for anyone who actively uses Amazon – whether as a buyer, seller, or retailer. By combining price tracking, sales ranking analysis, Buy Box monitoring, and custom alerts, Keepa enables informed decisions and efficient use of market opportunities. Blog articles therefore benefit from a presentation that highlights both the features and practical application tips and examples of its use in e-commerce.